CarrefourSA

Gold Stevie Award for Best Shopping App!

Client

Who is CarrefourSA?

With more than 12,200 stores in over 30 countries, the Group offers its customers a wide array of formats and banners for every shopping pattern – daily purchases in local stores or weekly trips to the hypermarket – that meet the needs of the diverse clientele, from business customers purchasing wholesale supplies, to family shopping trips.

Mowico

Realization: 2016

Mowico

Realization: 2016

Project

An omnichannel online grocery platform

The retail giant wanted to discover the deep waters of online grocery before it was cool, and they wanted it to be reachable via every device: web, mobile web, and app. The mobile approach was the centre of CarrefourSA’s online grocery expansion plan, so we designed an omnichannel project that takes advantage of mobile capabilities.

Challenge

Creating one of the first end-to-end e-grocery apps

Since their mobile traffic increased and Turkish customers started to use their smartphones in the stores for the shopping purposes, CarrefourSA wanted to deliver seamless mobile shopping experiences via a native app, fully functional on iOS & Android phones and tablets.

Why Tmob?

Why did CarrefourSA choose Tmob?

We had been developing made-to-fit e-commerce solutions for many industries when we met CarrefourSA, but they wanted something bigger. Thanks to our know-how in the area and flexibility, we managed to develop an end-to-end online grocery solution for the retail giant that works seamlessly on every device needed.

SOLUTION

Our solutions

We leveraged the features that came with mobilisation and applied them to CarrefourSA’s omnichannel online grocery project.

Fast Checkout Process
Designed for a faster purchase experience.
Personalize the app
User location choice for a personalized experience.
Click and collect feature
Collecting from a selected store or delivery option.
Barcode scan
Scanning barcode for a faster purchase.
Payment options
Multiple payment option capability.
Credit card scanner system
Quicker payment capability with card scanner system.
design

A seamless user experience

Mobile apps were not the dominant force in online grocery in 2016. So we redesigned the whole online retail experience of CarrefourSA across every channel. With the same design language, customers are able to navigate easily and start shopping on one device, finishing it on another.

Result

Best shopping app of the year

CarrefourSA customers now enjoy fast & easy shopping 24/7, with features that make life easier such as barcode scanner and quick& secure payment. Within a short time CarrefourSA mobile commerce application became one of the most downloaded and used application in B2C retail industry. Plus, they won the Gold Stevie Award for Best Shopping App in 2016.

500.000 Registered Users

Most Downloaded App!

Popular With Android Users

Cagla Yigit
Project Manager

Your business online is about more than just a mobile application, using your mobile solution, we focus on omni-channel retailing to maximize returns. Our mobile channel became the core of our retailing strategies.

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